INSIDE TUDOR

THE BRAND IS BORN

The trademark "The TUDOR," created in Geneva for Rolex founder Hans Wilsdorf, was registered by the company of "Veuve de Philippe Hüther" in February 1926. The house then transferred the brand to Wilsdorf in 1936. Following the Second World War, Hans Wilsdorf realized that the time was right to expand and grant the brand a proper identity of its own. He formed "Montres TUDOR S.A." on March 6, 1946, concentrating on models for both men and women. Technical, aesthetically pleasing, and practical features, in addition to distribution and after-sales assistance, would all be guaranteed by Rolex.

collections

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Tudor history

hans wilsdorf’s intuition

TUDOR History

“For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company.”

- H. Wilsdorf

Watchmaking

THE TRADITION OF ARTISANSHIP

A TUDOR watch is alive. Pulsates. It will introduce you to the realm of micro-precision. The advanced technology in every component is rigorously examined down to the finest detail—almost obsessively. Observe the motion. The highest-quality items should have performance and aesthetics that are equally suited to endurance and enjoyment. This precise mechanism is appealing to the eye and stimulating to the intellect, and it will stand the test of time. Each watch is a distinctive piece due to the exceptional materials, strength of the design, and longevity.

Tudor Ambassador

DAVID BECKHAM

As a child, David Beckham had a dream. Whenever asked about what he would want to be later in life he invariably answered “a football player”. This early drive led him to become one of the most acclaimed, loved and successful players in the history of the game. With three major clubs and 115 selections in the English football team, 59 as captain, he left his mark: 6 England Championship titles, 2 Major League Soccer cups, one time Champion of Spain and one time UEFA Champion.

DAVID BECKHAM
JAY CHOU

Tudor Ambassador

JAY CHOU

Brought up in a family of teachers in Taiwan, Jay Chou was introduced to the piano at the age of four, after he demonstrated an early gift for music. He later on picked up the cello and to this day, still mentions Chopin as his favourite composer. Musician. Actor. Director. Icon. For over a decade, the ‘King of Asian Pop’ has pushed boundaries around the world. From Taipei to Hollywood, Jay Chou is always ready to go where the next challenge takes him.

BEST WATCHMAKING PRACTICES BEST WATCHMAKING PRACTICES

"WE KEEP THE BEST OF THE PAST. THE BEST WATCHMAKING PRACTICES, THE BEST DESIGNS"